Selling Your Land FAQs

Frequently Asked Questions About Selling Land

Why should I speak to Prime Land Consultants?

We are a land agency that prides itself on giving personal attention and have good quick lines of communication. Tom Rankin has 35 years of experience in development land acquisition.

You get straight through to Tom with no ‘bots’ or secretaries acting as gate-keepers. We assess your land and you get back to you with an answer quickly. Nor do we don’t ‘punt’ land around the market like some agents. Discretion and confidentiality is paramount in this area of business. Contact Tom here.

Who does Prime Land work with?

Private land and property owners with land who want to discretely dispose of their sites.

We do not work with agents who are not retained by a client and are seeking a fee from a purchaser.

How is selling land different to selling a house?

It is a lot more complex. Obtaining planning consents can be difficult and slow, and a lot of preparation and thought is needed prior to submitting a planning application. We take the hassle out of the process.

What are the advantages of selling land off-market without a full marketing campaign?

There can be a number of sensitive issues around selling land, e.g. adjoining parties who may not want development in the vicinity.

There are often planning issues that need to be worked through: from ‘sight lines’ and ‘ransom strips’, to ground conditions, title conditions and services, all of which can have an impact on the land value. You also have to work through the planning process with the planners! See our model GRAEMSTOP.

In any case, the process is not like selling a house, it is much more complex, and there are only a limited number of parties who will buy land. You don’t need to go ‘high and wide’ with marketing your site.

Should I contact the planners first?

We recommend that you don’t jump into approaching your Council planners. Planning authorities now wish to comment during a pre-application process. This can be costly and needs a lot of investigation and thought.

Also, if the land is not allocated (zoned) in the Local Plan, Councils ask landowners and developers to submit sites to a ‘Call for Sites’ exercise. This may happen only once in 5 years and requires much investigation and research to prepare a case.

What’s your experience of selling land?

Tom Rankin trained as a Chartered Surveyor valuing and surveying residential property. He moved to the housebuilding sector and worked in the land purchase teams of major housebuilders, including Taylor Wimpey, Barratt Homes and Balfour Beatty where he held senior land acquisition roles.

Tom then set up Prime Land (over 25 years ago) having seen a gap in the market to dispose of land quietly without carrying out a fully advertised marketing campaign and to help builders purchase land.

How long does it take normally to obtain planning permission?

It depends on a number of factors including the Council area but could take as long as 18 months to 5-6 years, and longer for strategic land (land with long term potential).

I have a large garden at the rear of the house and a separate access. Would this be suitable for development?

It may be. We will check if there is a precedent of developing rear gardens in your area. Also, the access road needs to meet Highways standards. We can check what other planning consents there are locally.

Would your clients buy outright now without the purchase being subject to obtaining planning consent?

Not normally, but they may do if the land already has planning consent.

How much land do you need for a Care Homes development site?

Around 1.2 acres with passing traffic and close to public transport for staff.

How much land do you need for food retail development?

2-3 acres on a busy traffic route.

How much land is required for future strategic residential site?

A minimum of 30 acres.

How do you value development land?

Most significant development land is valued by the residual method: the gross sales value less the developer’s profit and the costs including developer contributions. These costs include everything from construction and other build costs, professional fees, to funding costs. See Development Land Valuation.

Is there a check list of items I could use to help me understand the issues?

Yes! We have the GRAEMSTOP Model (see the section on Solving your Site’s Issues to release value).

I have a house to sell and the adjacent owner also wants to sell. Would you be interested?

That depends on the total area – also must have good levels of passing traffic for visibility for Care Home use.

I have a property professional advising us currently, but the purchaser has dropped out. Can you give me advice?

Yes! Please contact us. We can assess the issues.

We have land off-market or where a land transaction has not concluded. Are you able to help?

Please contact us to discuss this.

What are your fees for selling a site on our behalf?

Firstly, we can bring a buyer to the table, or secondly, you may want us to discretely approach a few parties on your behalf. In the first situation we will secure a fee from the purchaser.

In the second situation we would have an agreement for a fee when the site is sold plus an ongoing fee during the period leading to the sale, depending on circumstances. It can take more than 18 months or longer to achieve a sale. It takes much longer than a house sale which can take weeks. There is considerable work to be done leading up to a sale.

What type of clients do you have?

Prime Land Consultants’ clients are:

Will you look at land within a large master plan allocated in a Local Plan?

Yes, we will if this land has good potential.

Will you look at land with existing or lapsed planning permission for residential development or a care home?

Yes, we will, providing it meets our requirements in terms of size and location.

Will you look at mixed use sites?

Yes, we can bring together various end uses, including redevelopment for retail use. Mixed use sites can be complex and time consuming.

Track Record - See Past Projects

Land Acquisition For Housing And Property Developers

Site Acquired for Wimpey Homes (Taylor Wimpey)

Brownfield Site Acquisition For Social Housing

Brownfield Site - Social Housing

Land Disposal 

Green Belt Site Housing Land Project Management And Sale

Green Belt Release site

Housing Land Project Management & Sale

Brownfield Site Property Acquisition For Student Accommodation

Student Accommodation

Inner City site purchase